Client Description
Schumacher Cargo Logistics, Inc. is an international vehicle shipping and overseas relocation company based in Los Angeles, California. They have offices and warehouse locations in Houston, Texas, Elizabeth, New Jersey, and San Francisco, California, as well as contractor locations in Miami, Florida and Savannah, Georgia. Schumacher Cargo serves clients worldwide in moving automobiles, motorcycles, boats, household goods shipments, and other general cargo.
Client Goals
- Increase organic traffic and conversion rates
- Improve paid search (google ads) conversion rate / quote requests
- Convert site to responsive mobile-friendly design
- Custom WordPress website design
- Custom CRM integration
Our Approach
Our expert designers and developers got together to overhaul the website and create the perfect balance of design and function across all browsers and devices. We also designed new versions of the client’s PPC landing pages to improve conversion rates for their incoming quote requests. By a/b testing multiple versions of the landing pages, we were able to find the perfect combination of layout and features to boost their revenue.
The client also needed improvements to organic traffic. To do this, our marketing team worked closely with the client to build and execute a content strategy to achieve their goals and improve the company’s online visibility. Through on-page optimization, impeccable technical SEO execution, and improvements to the company’s inbound link profile, among other improvements, we were able to reach and surpass these goals.